The Best Marketing Trends of 2015 & Predictions for 2016
Like Sherman & Peabody, Instapage’s Modern Marketing Trends climbs into its Wayback Machine and travels through the last year to examine the trends that impacted digital marketing. Modern Marketing Trend’s Jamarie takes you on a fun trip down memory lane where she encounters kittens and memes. Gazing into her Magic Eight Ball, she predicts the marketing trends that will be driving change in 2016. Compare your impressions of the year’s marketing trends and decide if you think Modern Marketing Trends’s vision of marketing for the coming 12 months is accurate.
Where does the time go? Seems like only yesterday that a term like growth hacking was unknown in some circles. Today, startups and enterprises are scouring the job market for growth hackers they can call their own. In other areas, fads have come and gone while genuine trends have emerged. Not least of which are the trends that have impacted the digital marketing space.
Jamarie, Marketing Evangelist at Instapage, takes a look back on the year that was and highlights several of the trends that shaped the way you approach your work. Among them the inclusion of animated elements in landing pages, cures for a newly identified malady that experts are calling “Page Coma,” and a bunch of other insights that you too may have noticed.
Instapage’s Modern Marketing Trends is the modern marketers go-to destination to learn how to harness the power of the landing page and build their business. Be sure to check out this, and other, Modern Marketing Trends titles to learn how to put landing pages you create use Instapage’s easy-to-use tools, to work for you. With Instapage you can build complex and compelling landing pages, oftentimes in minutes, that will double, and in many cases triple your conversion rates.
Instapage makes the landing page creation process simple. You don’t need to know code. You don’t need to be a designer. All you need is a desire to grow your business. Visit Instapage.com to find which of our industry specific and budget-friendly plans are best for you and your business.
0:23 – Introduction
2015 Digital Marketing Trends Review
1:11 – 1st trend – GIFs
1:56 – 2nd trend – Animated Page Elements
3:03 – 3rd trend – Mobile Optimization
3:52 – 4th trend –Landing Page Testimonials
4:55 – Support Meme
5:15 – Can you Create Parallax Landing Pages using Instapage?
5:40 – How do you Write Great Headlines on Landing Pages?
6:20 – What’s the Big Deal with Landing Pages Anyways?
2016 Digital Marketing Trends Preview
6:46 – Greater Social Media Diversification
6:51 – Developing capabilities to connect with customer’s in real time
7:49 – Dominance of Content Marketing
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